Over 6 years of professional career in organic Search Engine Optimization (SEO) with a brilliant insight in Internet marketing, he has planned and executed many successful website promotion strategies for business owners and entrepreneurs in India & abroad. Being a professional web optimizer, his specialty includes Internet Marketing; Search Engine Optimization, Social Media Marketing(SMM) and Paid search advertising. His strategic SEO process has helped webmasters achieve their online visibility for targeted keywords in short time frames; effectively increasing online brand visibility and driving thousands of qualified site visitors that convert.
He is also very proficient in managing effective pay-per-click(PPC) campaigns for local and offshore businesses. This work includes keyword research, bidding strategies, creative advertising copy preparation and landing page optimization, testing and fine-tuning advertisements and more. He is a very experienced player in both Google and Bing paid campaigns, i.e. Adwords and AdCenter respectively.
- Getting the insight of customers business objectives and preparing strategic marketing plan
- Keyword research
- Competitive research
- Complete website audit
- Front end content review and analysis
- Indepth analysis of website information and navigation design and linking structure
- Regular monitoring of search engine saturation and link popularity levels of projects
- Careful review of HTML and page layout
- Making details suggestion plan to improve website technical aspects including the page titles, descriptions, other meta elements, URL, file names, etc.
- Internal and external link optimization
- Responsible for setup & management of PPC campaigns while keeping costs low
- Team building and project management
Only those who will risk going too far can possibly find out how far one can go.